Register for the Nov 15th Cohort of our Digital Marketing Certificate Program.
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A 12-week live online certificate program taught by Dr. Abdullah Alshawi. Learn SEO, social media, advertising and analytics by building a real business project. Next cohort starts November 15, 2026.
YOUR INSTRUCTOR
Dr. Abdullah Alshawi — Associate Dean of Education, Business Programs, at California Institute of Applied Technology (CIAT). He also teaches at Alliant International University, DeVry University, and Cuyamaca College, and is the author of the Shortcut to Digital Marketing book series — the three-volume series this program is built on. Before and alongside teaching, he has spent 8+ years in digital marketing as founder of Initium Marketing, working across SEO, paid media, social media, and analytics.
THE PROGRAM
12 weeks, live online. 24 live sessions of 2 hours each: Fridays 6:00–8:00 PM Pacific, plus your choice of Saturday or Sunday 5:00–7:00 PM Pacific. Next cohort starts November 15, 2026; first live class Friday, November 20, 2026.
Month 1 — Foundations: the digital marketing toolkit, audience and strategy, branding, and building your website and online presence.
Month 2 — Conversion & Analytics: advanced SEO, social and advertising strategy, and GA4 measurement.
Month 3 — Execution & Capstone: search and social ads, e-commerce funnels, retention automation, and your final capstone presentation — one real business project you build across all 12 weeks.
Tuition: $2,900 — or 4 monthly payments of $725, first payment at enrollment. Tuition includes three private 45-minute coaching sessions with Dr. Alshawi. No experience required.
Changed your mind before the first class? You get a 100% refund. See the full refund policy for the complete schedule.
You will build one real business project across all 12 weeks — a portfolio you can show to employers.
Graduates who meet the program requirements earn the San Diego Career School Certificate of Completion.
At San Diego Career School, we don’t just train you — we help you confidently enter the job market with the tools and support you need to stand out.
Four days of accelerated, quick-paced training, virtually or in-person.
Earn your Certification online, at your own pace.
Group discounts or customized certifications for your team or organization.
Land Your First Job with a Recognized Certificate. Get the skills you need to get the job you want. Recognized by employers, agencies, and clients
At San Diego Career School, we’re committed to giving you more than just knowledge we provide the real-world experience you need to succeed
WHY SAN DIEGO CAREER SCHOOL
San Diego Career School offers practical, instructor-led online programs that build job-ready skills. Shortcut to Digital Marketing 2.0 is a 12-week live online program taught by Dr. Abdullah Alshawi — you learn by building one real business project from start to finish.
"I went from unemployed to interning and then working as a digital marketer within 3 months. Best decision I’ve made."
The leadership program gave me the skills and confidence I needed to move into management in the healthcare field."
"I wanted to start freelancing, and this program gave me the tools to do it right. The internship was remote, which worked perfectly with my schedule. The certifications definitely helped me win clients."
QUESTIONS
No. The program is designed for beginners as well as professionals and business owners. You only need basic computer and internet skills.
Live online with the instructor: Fridays 6:00–8:00 PM Pacific, plus one weekend session each week (Saturday or Sunday, 5:00–7:00 PM Pacific).
Tuition is $2,900 — payable in full, or in 4 monthly installments of $725.
Yes. You earn a Certificate of Completion when you pass the program (80% overall, attendance at 20 or more of the 24 sessions, and completion of the portfolios and capstone). It is a certificate of completion, not an accredited degree.
Full refund before the first class, with partial refunds during the first six weeks. See the full policy: https://sdcareerschool.com/refund_returns/
Send us the contact form or book a free 15-minute interview. After acceptance, you will receive your enrollment link.
The next cohort starts November 15, 2026, and the first live class is Friday, November 20, 2026, 6:00–8:00 PM Pacific.
San Diego Career School offers practical, instructor-led online training that builds job-ready digital marketing skills.